El reto de innovar en el sector Público

En este articulo aporto algunas ideas sobre la innovación en el sector público, sobre todo me he centrado en los obstáculos: ¿Qué pasa cuando queremos hacer una innovación en el gobierno? Las respuestas que ofrezco no son todas, ni tampoco las más importantes, pero si creo haber identificado algunas para ayudar a la discusión yContinue reading El reto de innovar en el sector Público

Sentiment Analysis of Facebook Users Reacting to Political Campaign Posts

Abstract: A recent trend in political campaign studies is the use of sentiment analysis to understand users’ decisions. The scandal of Facebook and Cambridge Analytics is an example of efforts to use social media platforms to impact citizens’ will. This research aims to answer the question: Did the Facebook reactions of users in Mexico reflectContinue reading Sentiment Analysis of Facebook Users Reacting to Political Campaign Posts

Citizen Engagement and Social Media: The Case of Mexican Presidential Candidacies

Social media has transformed election campaigns around the world. While it is difficult to determine to what extent social media influence voters’ decisions, there is no doubt that social media platforms impact on candidate advertising and public debate during elections. This research, the methodological formulation of which is based on a case study, seeks toContinue reading Citizen Engagement and Social Media: The Case of Mexican Presidential Candidacies

Sentiment Analysis of Twitter Data Through Machine Learning Techniques

Cloud computing is a revolutionary technology for businesses, governments, and citizens. Some examples of Software-as-a-Services (SaaS) of cloud computing are banking apps, e-mail, blog, online news, and social networks. In this chapter, we analyze data sets generated by trending topics on Twitter that emerged from Mexican citizens that interacted during the earthquake of September 19,Continue reading Sentiment Analysis of Twitter Data Through Machine Learning Techniques